01 · Meta & Google
Campaigns we adjust daily
Budget shifts every day to the ads that bring in clients.
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Marketing
Your specialist in performance marketing.
We set up your Meta and Google ads, adjust them every day and show you what they deliver. Smart technology does the number crunching, we make the decisions.
Meta and Google. One budget.
Your clients are on both. On Meta you reach them while they scroll, on Google at the moment they search. We manage them as one campaign: every day we shift the budget to the channel that brings in the cheapest clients.
Meta AdsFacebook & Instagram
- Audiences by role, industry and region
- Creatives in your brand style, from the Content Studio
- Leads straight into your CRM, not an export
Google AdsSearch, display & YouTube
- Search campaigns on buying intent
- Performance Max for display and YouTube
- Measured to client, not to click
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Ads in practice
Real people. Real brands.
No stock photos and no AI look. We make ads in the brand's own style, with the people who work there.
Concepts in our clients' brand stylesSee all cases →
Why Meta and Google
Where your clients scroll and search.
On Meta you reach people before they search. On Google at the moment they search. Together they cover the whole path to a client.
- Wide reachFacebook, Instagram, search, display and YouTube in one approach.
- Targeted audiencesBy role, industry, region and interest, or by what people search for right now.
- All the main formatsFrom feed and stories to search ads and video.
- Adjusted dailyBudget shifts to what works, based on live data.
- Measured down to the clientYou see not just clicks, but what a lead and a client cost.
- ScalableFrom one region to the whole country, with the same team.
What we manage for you
Every campaign on Meta and Google.
We set up, create the ads in your brand style and adjust every day.
Meta Ads
- Feed ads on Facebook and Instagram
- Stories and Reels short video for quick attention
- Carousels several images in one ad
- Lead ads enquiries without leaving the app
- Retargeting reaching your site visitors again
Google Ads
- Search campaigns on keywords with buying intent
- Performance Max one campaign across all Google channels
- Display banners on sites your audience visits
- YouTube video for reach and recognition
- Remarketing reaching people who already showed interest
Adjusted every day.
Our technology shows what works, we adjust. So your budget goes to results, not to hours.
02 · Creatives
Creatives we test continuously
Variants run side by side. The winner gets the budget, we stop the rest.
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03 · Reporting
Reporting you understand at a glance
No monthly pdf, but a live dashboard with cost per lead and per client.
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How we work
From first call to adjusting every day.
- 01Intro call
A 30-minute call with honest advice on your current campaigns.
- 02Set-up
Tracking, audiences and campaigns, ready to go live.
- 03Live and adjusting
Every day we shift budget to what brings in clients.
- 04Reporting
A live dashboard with cost per lead and per client.
Hire a performance marketer, or outsource.
An in-house marketer costs more than their salary, and still has to learn how your market works.
Hire a marketer
€72,000per year
- €6,000 per month
- 2 to 4 months of onboarding
- Standstill during holidays and sick leave
The D Company · Meta + Google
€14,340per year
- €1,195 per month
- No setup fee
- Always covered
You save €57,660 per year
Hire a marketer yourself
- Gross salary1 full-timer, 12 months€48,000
- Employer costs+50% on top of gross€24,000
- OnboardingBefore it runs2 to 4 months
- Holidays and sick leaveCampaigns stand stillNo cover
Total per year€72,000
The D Company: Meta + Google
- Adjusted every dayBudget moves to what brings in leads and customers
- Creative testingVariants side by side, the winner gets the budget
- Live dashboardCost per lead and per customer
- Always coveredNo standstill during holidays or sick leave
Total per year€1,195 per month for Meta + Google. One channel: €795 per month. Excluding ad budgetBook an intro call€14,340
Salary: median digital marketing, Searchlab 2026. Employer costs as a rule of thumb +50%. Ad budget comes on top in both cases.
Frequently asked questions.
What does it cost?
You pay €795 per month for one channel (Meta or Google) or €1,195 for Meta and Google together, excluding ad budget. No setup fee, a 3-month minimum, then cancel monthly. You pay the ad budget directly to Meta and Google.
How much ad budget do I need?
That depends on your market and your goal. In the intro call we work out what fits the number of clients you are after.
Who makes the ads?
You supply them, or you add our Content Studio: we then make the ads in your own brand style and you get 10% off the total. We test variants continuously.
How fast will I see results?
In the first weeks the campaigns learn which audiences and ads work. After that we adjust every day on cost per lead and per client.
Can I A/B test?
Yes, we do that as standard. Variants run side by side, the winner gets more budget.
Who will I work with?
With Leonardo. He sets up your campaigns, adjusts them and is your dedicated point of contact.
More from The D Company
Leonardo Meijer · Marketing & ads
Your point of contact
One point of contact.
Leonardo sets up your campaigns and steers them. No rotating account managers, but one person who knows your campaigns, and a direct line.
- A 30-minute intro call
- Honest advice on your current campaigns
- Live dashboard with cost per lead